ARTICLE · 02 MAY 2013

COPPA Rule - FTC Guidance Issued: Effective Date Looming? Clear As Mud?

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The FTC updated its guidance on the COPPA Rule.

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Christopher Cwalina is a Partner in our Washington D.C. office.

The FTC updated its guidance on the COPPA Rule. See press release. The FTC has issued an updated set of FAQs designed to help website operators, mobile application developers, plug-ins and advertising networks operating on child-directed websites and online services prepare for upcoming changes to the Children's Online Privacy Protection Rule. The FAQs contain information directed to websites and online services whose work online may involve the collection of personal information from children under age 13. The document provides guidance from the FTC staff that supplements the Rule previously published by the FTC.

Not everyone thinks the effective date of July 1, 2013 is a good idea. The App Developers Alliance first sent a letter to the FTC requesting that the date be delayed. See COPPA Delay Letter Request and COPPA Rule Delay Request. One of the complaints being that the FTC had failed to issue

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