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ARTICLE · 02 SEPTEMBER 2024

California Requires Browsers And Mobile Devices To Support Opt-Out Preference Signals

Frankfurt Kurnit Klein & Selz PC
Frankfurt Kurnit Klein & Selz PC
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Frankfurt Kurnit Klein & Selz PC

Frankfurt Kurnit Klein & Selz PC

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On August 27, 2024, the California Senate passed AB 3048, amending the California Consumer Privacy Act to require all browser and mobile operating system providers to enable consumers...

United StatesPrivacy

On August 27, 2024, the California Senate passed AB 3048, amending the California Consumer Privacy Act to require all browser and mobile operating system providers to enable consumers to send an opt-out preference signal ("OOPS"), like Global Privacy Control, to a business with which the consumer interacts. Once passed by the assembly as expected, the bill will go to the governor's desk, who has until September 30 to veto.

What is an opt-out preference signal?

An OOPS – often called a "universal opt-out mechanism" – is a user-enabled technical specification that automatically sends a signal to an online site or service that a consumer requests to opt out of the sale or share of their personal information. The most widely recognized OOPS is Global Privacy Control. 12 state privacy laws currently require an online business to honor a consumer's opt out through an OOPS.

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www.fkks.com

This post first appeared in Frankfurt Kurnit's Focus on the Data blog (www.focusonthedata.com). It provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

Originally published by the New York Legal Ethics Reporter

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

www.fkks.com

This alert provides general coverage of its subject area. We provide it with the understanding that Frankfurt Kurnit Klein & Selz is not engaged herein in rendering legal advice, and shall not be liable for any damages resulting from any error, inaccuracy, or omission. Our attorneys practice law only in jurisdictions in which they are properly authorized to do so. We do not seek to represent clients in other jurisdictions.

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