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ARTICLE · 08 OCTOBER 2024

California Passes Legislation Protecting Performers' Digital Rights

Jackson Lewis P.C.
Jackson Lewis P.C.
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Governor Newsom recently signed two significant bills focused on protecting digital likeness rights: Assembly Bill (AB)1836 and Assembly Bill (AB) 2602.

United StatesPrivacy
Joseph Lazzarotti
Joseph Lazzarotti

Governor Newsom recently signed two significant bills focused on protecting digital likeness rights: Assembly Bill (AB)1836 and Assembly Bill (AB) 2602. These legislative measures aim to address the complex issues surrounding the commercial use of an individual's digital rights and establish guidelines for responsible AI use in the digital age.

California AB 1836 addresses the use of likeness and digital replica rights for various individuals and establishes regulatory safeguards for digital replicas and avatars used in commercial settings. The bill outlines the following key provisions:

  • The law defines digital replicas as any digital representation of an individual that is created using their likeness, voice, or other personal attributes.

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