ARTICLE · 20 APRIL 2018

Are You Ready For The General Data Protection Regulation (GDPR)?

Lewis Roca

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GDPR will impact any U.S. company that has a web presence and markets their goods or services to European markets.

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D. Stuart Bartow

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The impact will be significant and yes, U.S. businesses will be impacted.

GDPR will impact any U.S. company that has a web presence and markets their goods or services to European markets. A recent study by the International Association of Privacy Professionals indicated that Fortune's Global 500 will spend roughly €7.8 billion to implement GDPR. IAPP also estimates that the GDPR's global reach will require the hiring of at least 75,000 data protection officers worldwide.

What is GDPR?

The European Union's (EU) General Data Protection Regulation (GDPR) concerning the collection, processing, and transfer of personal data repeals and replaces the EU's 1995 Directive 95/46/EC ("The Directive").

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