Last week, the Federal Trade Commission (the "FTC" or
"Commission") denounced an alleged sweepstakes scam that
struck a little too close to home. According to the Commission, the audacious
scammer is mailing information to consumers about an FTC
investigation that never took place and offering to help collect
millions in sweepstakes prize money that never existed.
Should legitimate marketers be concerned about this sweepstakes
charlatan stirring up an FTC hornet's nest?
Brave Sweepstakes Scammer
Last Monday, the FTC published a blog post describing the
subject
fake sweepstakes promotion. The Commission claims that
consumers are receiving letters in the mail stating that they have
won – and subsequently forfeited – $2.5 million in an
alleged sweepstakes promotion. The mailing, which purports to be
from an attorney in California, includes a separate forged letter
from FTC Commissioner Joshua Wright that describes a bogus FTC
investigation of sweepstakes sponsors