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ARTICLE · 24 JANUARY 2023

Compliance With California's Continuity Laws

Over the past several years, consumer spending on subscription services has reached an all-time high. To further regulate the industry, California made significant changes to its Automatic Renewal Law ("ARL").

United StatesConsumer Protection

Over the past several years, consumer spending on subscription services has reached an all-time high. To further regulate the industry, California made significant changes to its Automatic Renewal Law ("ARL"). The ARL imposes substantial information, notice, and consent requirements on businesses that offer continuous service plans to California consumers. The most recent amendment became law on July 1, 2022. There are a number of different continuous service or subscription plans that businesses offer to consumers. The statutes enacted by California to govern these continuity plans are arguably the strictest in the Nation. Understanding each type can prevent significant legal headaches for businesses engaged in commerce with California State residents.

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