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ARTICLE · 28 JANUARY 2014

The Recovery That Dare Not Speak Its Name

It was possibly a sign of the depth and ferocity of the recession that there has been such reluctance to acknowledge that things might just, with a fair wind, be on the up.

United KingdomStrategy

It was possibly a sign of the depth and ferocity of the recession that there has been such reluctance to acknowledge that things might just, with a fair wind, be on the up. It's only recently that most commentators have broadly agreed that, with a few remaining caveats, the economy seems to be slowly but surely getting to a healthier place.

The nervousness is understandable. Even for those who have lived through previous recessions, the 2008-2013 downturn will be one to be studied by economics students for decades to come. However, the spectre of another recession has been kept at bay for long enough now that it is no longer restraining businesses' growth ambitions.

Our most recent CFO survey, which each quarter canvasses the sentiment of senior finance professionals across UK business, revealed that only 16 per cent think the UK is at risk of falling back into recession, down from 40 per cent a year ago. This confidence coincides with the news that 80 per cent –

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