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ARTICLE · 14 DECEMBER 2011

IT Matters Again

The hoped-for return to growth, following the financial crisis of 2008, has yet to become established.

United KingdomMedia, Telecoms, IT, Entertainment

Background

The hoped-for return to growth, following the financial crisis of 2008, has yet to become established. But despite, or possibly because of this, businesses are spending again on IT. Amongst the current economic landscape, a recent report from the CBI demonstrates that in the year ahead, many firms are planning to invest in IT, but scaling back spending on other items such as land, buildings, vehicles, plant and machinery. Across the private and public sectors, technology and the way it can transform business continues to be at the forefront of Board agendas. In times of uncertainty, IT matters again.

Key findings

The challenge for each organisation is to identify where IT matters the most. Four areas that matter in today's business environment and that can help your organisation identify competitive advantages include;

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