Some luxury fashion houses have their own signature
patterns: The Burberry check, Louis Vuitton Damier Azur and Prada
Symbole being the most famous examples. These are notably printed
across luggage and accessories with the print as the main feature.
On clothing, the pattern is usually applied more subtly, such as on
the lining of a jacket, across the collar, or as even more discreet
features, such as on the hem.
Leading fashion houses, such as Louis Vuitton Malletier (LV),
Burberry, and Prada, have adopted relatively simple patterns as
their house print. These prints are often applied in varying
colourways across their core iconic products. Despite their
longstanding and widespread use, these brands have struggled to
register their prints as trade marks.
