All You Need Is Love

When working with family businesses, it's sometimes surprising to see the gap between the founder and the next generation, particularly when the next generation do not see the importance of the business. This week Rosine Makhlouf, a senior manager with the Deloitte Middle East Family Enterprise Consulting team in Dubai, considers how to encourage engagement of family members who don't work in the family business.

The indifference of next generation members could be viewed as both surprising and somewhat disappointing when considering the skill set and talent of these young people and the potential that they have to offer to the business.

Yet they often don't see eye-to-eye with the Founder and as such pursue other routes, and interests separate to the business.