Fighting Against Counterfeiting In Ukraine

It has never been easier for an average Ukrainian to purchase the hottest designer bag or the latest "it" perfume; or at least that's what Ukrainians think they're buying. The chance is high that the designer handbag you desperately want is a fake, and so is the belt of the well-known brand you saw somebody wear on your way to work. Ukraine has become a hotbed for counterfeit products; this is bad not only for consumers as the quality of their purchases is not guaranteed, but also for producers which lose millions in revenues each year. Fortunately, things are looking to turn up, as many companies are doing their outmost trying to protect their brands and intellectual property rights, and the Ukrainian authorities seem to be finally catching up – lost revenues for the company translates into lost tax revenues for the state. The fight against counterfeit products is on.