Multi-Level Marketing, Direct Selling And Artificial Intelligence AI: Where Legal Issues Intersect

Multi-level marketing and direct selling occupy an important position in the market as business models, while the recent development of artificial intelligence (AI) has brought revolutionary changes to the business field. However, the combination of these areas also brings a series of legal issues. This article will explore the relationship between multi-level marketing, direct selling, and AI, and elaborate on the related legal problems.

Definitions of multi-level marketing and direct selling:

Multi-level marketing (MLM) and direct selling are business models in which products or services are sold directly to consumers through a network of distributors. In the MLM model, distributors can recruit other distributors and earn commissions from their sales. Direct selling, on the other hand, typically does not have a multi-level structure, and distributors earn commissions solely through personal sales.