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ARTICLE · 21 JANUARY 2019

Diversity Management - How Does Diversity Benefit Swiss Companies?

Not long ago, Swiss companies relied on workforces that were as homogeneous as possible. They were convinced that this would increase employee performance and efficiency.

SwitzerlandStrategy

Not long ago, Swiss companies relied on workforces that were as homogeneous as possible. They were convinced that this would increase employee performance and efficiency.

After the millennium, a change of perspective took place in which large corporations regarded diversity management as an instrument to further equality and a good reputation. Today, diversity is considered essential for modern companies to have a sustainable organisational structure that also allows them to even increase economic benefits.

Studies have shown that mixed groups are more innovative and make better decisions than homogeneous groups because experience, competences and different perspectives complement each other, and individual strengths are better used. Furthermore, companies with a diverse workforce can score points on the customer side. The individual needs of customers can be better met, as customers and target groups are becoming more and more individualised. This enables

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