More than 8 of 10 Swedish companies consider trademarks and
other intellectual property rights to be important or very
important for them. Almost half have been exposed to infringement
in the last five years. However, these companies spend far more
money protecting stock-in-trade and machinery than their
intellectual property rights.
These are the results of Vinge's second Trademarks Survey. More
companies than previously consider that the rights are important
and several think that the risk of infringement has increased.
Forty-eight per cent consider that the risk has significantly
increased. This represents an increase of 8 percentage points since
2008.
The results of this year's survey show however that
companies spend far more money on protecting tangible assets such
as premises and machinery than they do on intellectual property
rights. A conservative estimate of Swedish companies with an annual
turnover of at least SEK 50 million and at least 100