The African Intellectual Property Organization (OAPI) has
officially certified the "Malisogo" label for all meat
exported from Mali, marking a significant step in the country's
efforts to enhance the value, traceability, and marketability of
its agricultural exports.
The Malisogo label guarantees the origin and quality of Malian
meat, providing assurance to international buyers and consumers
regarding the product's traceability and production standards.
This certification is particularly impactful for Mali, where more
than 30% of the rural population is involved in the livestock
sector and relies on meat production for their livelihoods.
Industry stakeholders have welcomed the certification, noting
that it will help Malian meat compete more effectively in global
markets by differentiating it from competitors, building consumer
trust, and ensuring compliance with international standards.
Economists predict that the label will strengthen the