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ARTICLE · 13 NOVEMBER 2025

Big Cats And Trade Marks

This article discusses a recent EU judgment in which Puma, the brand with the iconic Leaping Cat (Puma) Device, succeeded in a trade mark opposition to an EU trade mark application...

South AfricaIntellectual Property

This article discusses a recent EU judgment in which Puma, the brand with the iconic Leaping Cat (Puma) Device, succeeded in a trade mark opposition to an EU trade mark application in the name of Mr Lukas Rohlik ("Rohlik") of the Czech Republic.

The contested trade mark

Rohlik's trade mark comprises a Leaping Lion Device covering clothing in class 25, as well as certain other goods falling in that very broad class 9. Rohlik's Lion Device leaps to the right. Puma's cat leaps in the opposite direction. The judgment of EUIPO's Opposition Division was handed down on 16 October 2025. Below is a representation of the respective trade marks:

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*Image credit

*Image credit

Some interesting legal issues

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