A Better Approach Based on the Latest Research (Jan 19, 2016).

A consumer court in Muzaffarnagar, UP, has imposed a fine amounting to Rs. 20,000/- on actors Govinda and Jackie Shroff for endorsing a pain relief oil.

The Indian Army issued a new guideline directing advertisers showing actors in uniform need to get cleared before being released to the public.

Much has been said in this edition about films and media. Then why leave out the latest blockbuster!! Court disputes before film releases are now a common PR activity

In today's world, where the role of electronic media is rampant, advertising is a major tool to reach the masses.

On November 25, 2019, the Ministry of Information and Broadcasting released a draft Registration of Press and Periodicals Bill for public consultation.

Central Consumer Protection Authority ("CCPA"), vide circular dated March 6, 2024, issued an advisory on prohibition of advertising, promotion, and endorsement of unlawful activities prohibited...

The Surrogate Advertisement (Prohibition) Bill, 2016, which prohibits advertisement of substitute product in pretext of a real one introduced in Rajya Sabha in 2017, is...

If you missed our latest webinar on advertising regulation in India on the Mondaq platform you can see the recording here and our latest research article at this link.

In order to protect the citizens from misleading advertisements and health risks, the Ministry of Information & Broadcasting, Government of India issued an advisory dated 12th July, 2017...

The Advertising Standards Council of India ("ASCI") has entered into a strategicpartnership with major gaming industry federations to tackle the proliferation ofillegal...

The Maharashtra state assembly, on March 7, 2025 introduced a bill titled TheMaharashtra Prohibition of Advertisements and Billboards...

The Supreme Court, in its order dated May 7, 2024 in the case of Indian Medical Association & Anr. v. Union of India & Ors, mandated establishment of a Self-Declaration mechanism...

The Telecom Regulatory Authority of India ("TRAI") has released comprehensiverecommendations on February 21, 2025...

The High Court of Delhi, through its judgment dated 19.06.2026 in M/s EG Communications Pvt. Ltd. & Ors. v. Election Commission of India & Ors. , dismissed a challenge to the directions prohibiting political advertisements at Delhi Metro stations during the operation of the Model Code of Conduct (“MCC”) on the ground that it is not violative of Articles 14 and 19 of the Constitution of India, 1949 (“Constitution”).

Recognizing the increasing popularity of virtual digital assets ("VDA"), pertinently, cryptocurrencies and NFTs, in India and the associated risks, on February 23, 2022...

With fast-paced competition, every brand wants to be in the evoked set of consumer's brand and hence, Companies often resort to comparative advertising in order to grab consumer attention.

The Central Consumer Protection Authority (CCPA) on March 19, 2024 published a directive in reference to several liquor brands regarding advertisements published by liquor brands.

ASCI had issued guidelines dated August 14, 2014 regarding advertising for skin lightening or fairness improvement products.

Transparency in endorsements is the cornerstone of building trust in the digital world.