113 results found

On December 03, during the 6th Brazilian National Anticounterfeiting Council (CNCP) meeting, a memorandum of understanding (MOU) was signed by and between CNC...

A consumer from São Paulo filed a complaint at CONAR (Brazil's National Advertising Self-Regulating Council) against an outdoor advertisement made by Burger King that ...

Os heads das áreas de Propriedade Intelectual, Ana Carolina Cesar, e Contratos, Elias Jabbour, tiveram artigo sobre mercado de influenciadores digitais publicado no portal de notícias Conjur.

On March 03, 2020, Provisional Measure No. 923/2020 was published in the Federal Official Gazette, promoting changes to Article 1 of Law No. 5,768 / 1971 - which...

Com a evolução das redes sociais, utiliza-se cada vez mais a estratégia de native advertising, ou publicidade nativa.

The artist Zé Andrade filed a lawsuit against Itáu Unibanco and an advertising agency for copyright infringement, due to the unauthorized use of six of his miniature figures made of clay

On January 2nd, 2020, a Banks' "Do Not Disturb" system will be available in Brazil. This system will allow consumers to register all telephone numbers

The Consumer Defense Center of the Public Prosecutor's Office of the State of Rio de Janeiro filed a public civil action claiming that the provision of the Brazilian Consumer Defense Code...

Consumers from São Paulo and Bahia, in Brazil, made complaints to CONAR (the Brazilian National Council for Advertising Self-regulation) against a TV ad for Globoplay App, promoting the new...

Consumers from São Paulo and Bahia, in Brazil, made complaints to CONAR (the Brazilian National Council for Advertising Self-regulation)...

Consumers from multiple states across Brazil filed a total amount of 31 complaints at CONAR (Brazil's National Advertising Self-Regulating Council)...

On June 24, 2019, a Working Group was organized to regulate the provisions of State Law No. 15.126/18, which prohibits the marketing and advertising of ultra-processed food in public and private schools in the state of Rio Grande do Sul.

On June 24, 2019, a Working Group was organized to regulate the provisions of State Law No. 15.126/18, which prohibits the marketing and advertising

Rio de Janeiro has introduced a new state law which will see local companies penalised up to US$204,000 for using misogynistic or sexist advertising.

A former employee of the supermarket chain BOMPREÇO BAHIA SUPERMERCADOS LTDA. filed a lawsuit against it, demanding compensation for moral damages for having been forced to work as...

A São Paulo court has issued a landmark ruling ordering a company to pay BRL 5 million in damages for insufficient environmental disclosure regarding voluntary carbon credits. The decision addresses how companies communicate sustainability initiatives to consumers, focusing on the adequacy of information provided about emissions calculations, credit traceability, and the connection between payments and emission-reduction projects.

The Intellectual Property team produced material about advertising on social networks by digital influencers in Brazil based on the guide prepared by the Brazilian National Advertising Self-Regulation Council – CONAR. Check out.