The Kingdom of Saudi Arabia (KSA) continues its journey to
realize the Vision 2030 by creating a thriving economy that is open
for business. With a global expansion in the size of the ecommerce
market, it was only natural that KSA would look to increase its
contribution to the future of trade. In order to do so, KSA has
issued the E-commerce law, published on 26 July 2019 effective on
24 October 2019 (Law) to regulate and oversee the transactions
conducted online which differ from those conducted in brick and
mortar trade. Our reading of the Law is that its primary objective
is to regulate the practice of e-commerce by increasing
transparency, ensuring consumer protection and enhancing trust in
online transactions.
