E-commerce In Russia: The Way Forward

Article by Igor Motsnyi

E-commerce in Russia is a fast growing and highly promising for foreign investments industry. This has been confirmed by the Annual International conference "Independent Software Developers Forum (ISDEF)" that took place in Moscow in the end of September-beginning of October this year.

Independent software developers forum has been formed earlier this year by several Russian shareware companies. The idea behind the foundation was to join efforts of software businesses operating through the Internet to facilitate their better market performance.

The first conference organized by the ISDEF was designed to get potential competitors and partners closer to each other and stimulate fruitful exchange of ideas. However no one expected such a great interest to the conference from the foreign e-commerce companies.