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ARTICLE · 12 DECEMBER 2025

Social Media Platforms In Nigeria - Navigating Competition Enforcement Risk

Nigeria's digital economy is growing at an unprecedented pace. Social media platforms and other technology platforms like TikTok, YouTube, Instagram, and fintech apps now reach millions of users, creators, and advertisers...

NigeriaAntitrust/Competition Law

Nigeria's digital economy is growing at an unprecedented pace. Social media platforms and other technology platforms like TikTok, YouTube, Instagram, and fintech apps now reach millions of users, creators, and advertisers across the country. As these markets evolve, there is a growing need for clear regulatory guidance on competition regulation of digital platforms and digital markets.

Recent FCCPC Enforcement Highlights the Need for Guidance

Digital markets differ significantly from traditional markets and recent enforcement actions underscore how urgent regulatory guidance is. In 2024, the FCCPC imposed a US$220 million fine on Meta Platforms (parent of Facebook, Instagram and WhatsApp) following a joint investigation with the Nigeria Data Protection Commission (NDPC) into alleged data privacy, anti-competitive, and consumer protection violations for Nigerian users. In April 2025, the Competition and Consumer Protection Tribunal upheld the fine, affirming the

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