Breaking Down New Restrictions On Tobacco Ads, Commercialization.

On Dec. 16, 2022, the "Decree amending, adding, and repealing various provisions of the Regulation of the General Law for Tobacco Control" was published.

These new provisions that will enter into force on Jan. 15, 2023, are intended to prohibit the following activities

• Any form of advertising, promotion, and sponsorship, or any other activity that encourages the consumption of tobacco products, directly or indirectly, through any printed, electronic, sound, visual, or audiovisual means of communication and dissemination, technological applications and digital services, among others.
• Direct or indirect display at points of sale, which allow the consumer to observe and take them directly