Business management during crises calls for thorough risk
management. Besides health, safety, environmental and operational
risks, IP-related ones are highly relevant and pose a direct threat
to business continuation and financial situation if not discovered
in time or adequately mitigated. Find out how to assess and manage
internal and external IP risks.
Internal IP risks originate from within the company, for
example, losing the novelty of an invention by prior public
disclosure. External IP risks are caused by the company's
environment, such as being sued for infringement of a
competitor's Intellectual Property right (IPR). Not identifying
and mitigating internal IP risks has one significant consequence:
The non-exclusivity for own products, services or technologies. In
turn, this limits the competitive advantage, reduces market share
and results in a potential loss of revenue, for example, through increased sales of
counterfeits. Does your company need an IP