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ARTICLE · 18 JUNE 2024

Coconuts And Counterfeits – Product And Trademark Piracy Under Palm Trees

Summer is in full bloom, ushering in the vacation season and the thrill of local wares and exotic souvenirs. A little shopping is many a holidaymaker's preferred way to cool off from all the sun and sand.

LuxembourgIntellectual Property

Summer is in full bloom, ushering in the vacation season and the thrill of local wares and exotic souvenirs. A little shopping is many a holidaymaker's preferred way to cool off from all the sun and sand, so picture the scene: stepping away from the beach to find a Gucci bag for 30 euros instead of 3,000, a Rolex for 50 dollars instead of 5,000 or the latest national football team shirt for 20 pounds instead of 120. On the seafront, countless stalls and street vendors offer what appear to be authentic branded goods at unbelievable prices.

Defend your trademarks against counterfeiting!

Still, if something seems too good to be true, it probably is. These counterfeit items often look so genuine that it is nearly impossible to distinguish them from the original products at first glance. Most of these fakes come from Asia, particularly China, and while they might look convincing, their quality does not live up to the real thing, nor are their manufacturing practices

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