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ARTICLE · 15 SEPTEMBER 2022

Plans To Collaborate With Ecommerce Platforms To Fight Online Counterfeiting

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In order to curb the rise of counterfeit goods offered for sale online in Kenya, the Kenyan Anti-Counterfeit Authority is proposing to partner with Kenya's Digital Markets.

KenyaMedia, Telecoms, IT, Entertainment

In order to curb the rise of counterfeit goods offered for sale online in Kenya, the Kenyan Anti-Counterfeit Authority is proposing to partner with Kenya's Digital Markets.

A meeting was held between leading Kenyan Digital markets and the Kenyan Anti-Counterfeit Authority.

The plan is to have online platform owners evaluate their vendor base to ensure that adhere to the requirements to identify sellers who trade in counterfeits. The aim is to ensure that the e-commerce platforms are not conduits of counterfeiting.

The meeting was instigated in response to the increased number of cases of reported in relation to online counterfeiting. The counterfeiting occurs on online platforms, social media, and instant messaging services.

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