The digital economy in Japan has grown at a dramatic rate in
recent years. The growth in Japan's data economy has led to a
marked rise in the number of mergers and acquisitions involving
data aggregation, including acquisitions by tech giants and other
established technology companies of innovative startups at generous
valuations for the sake of increasing or maintaining market share.
This development of the data economy in Japan is largely
attributable to the ecosystem established by online platform
operators. This ecosystem has, in turn, ushered in a virtuous cycle
of continued innovation in the digital sphere, and the accumulation
and utilisation of data has facilitated the constant development
and creation of new businesses.