Background: We, at Soroker Agmon Nordman, Advocates & Patent
Attorneys represent Je Woo Corporation Ltd, a manufacturer of
lighting products, based in China. JE WOO's products are
distributed in many countries around the world and in Israel by
Isralux Ltd. One of the products distributed by Isralux is Je
WOO's emergency exit sign (see below):
Earlier this year, it came to our client's attention that
Golden Light Lighting Projects Ltd., an Israeli distributor, has
been selling emergency exit signs – that infringe on JE
WOO's intellectual property rights. These products were labeled
as original products manufactured by JE WOO.
The similarity between the original JE WOO products and the
infringing goods was striking. The infringing product's
confusingly similar packaging, included unauthorized use of the
registered trademark JE WOO, as well copies of JE WOO photographs
from the original packaging. Even the instruction sheet attached to
the product was copied. The
