On 19 May 2020, the Ministry of Trade issued Regulation No. 50 of 2020 on the Requirements regarding Business Licensing, Advertising, Development, and Supervision of Businesses in Commerce through the Electronic Systems.
IndonesiaMedia, Telecoms, IT, Entertainment
On 19 May 2020, the Ministry of Trade issued Regulation No. 50
of 2020 on the Requirements regarding Business Licensing,
Advertising, Development, and Supervision of Businesses in Commerce
through the Electronic Systems. This regulation is an implementing
regulation of the E-Commerce Regulation (Government Regulation No.
80 of 2019 on Commerce through Electronic Systems), which clarifies
most of the unresolved issues in the E-Commerce Regulation.
Broadly, the new regulation regulates the appointment of
representatives by foreign e-commerce service providers and
business licenses for local merchants, e-commerce service
providers, and intermediary service providers (collectively,
"E-Commerce Players"). Moreover, it also
elaborates the requirements for electronic advertisements and the
obligation to prioritise local products and services.
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