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ARTICLE · 29 AUGUST 2023

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Less Is (Not) More: The Need For Adequate Data Protection Practices When Monetizing Personal Information

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On 1 June 2023, the Hong Kong Office of the Privacy Commissioner for Personal Data (PCPD) published an investigation report on a data breach involving the unauthorised access of a credit reference database platform operated by Softmedia Technology Company Limited.

Hong KongPrivacy
Gabriela Kennedy
Gabriela Kennedy
Joshua T. K. Woo
Joshua T. K. Woo
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Introduction

On 1 June 2023, the Hong Kong Office of the Privacy Commissioner for Personal Data (PCPD) published an investigation report on a data breach involving the unauthorised access of a credit reference database platform operated by Softmedia Technology Company Limited (Softmedia) (the "Report"). The Report highlights the need for organizations to take adequate steps to protect personal data as the mere imposition of contractual obligations and policies is insufficient if such obligations and policies are not effective or are not enforced. The Report also clarifies that credit data is a form of "sensitive" personal data.

Background

Established in 1991, Softmedia develops and operates various software management systems for clients in financing, retail, beauty, education and other industries. Its clients include listed companies, SMEs and government departments.

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