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ARTICLE · 05 JANUARY 2021

Guernsey Finance To Kick On In 2021

It wasn't so easy starting a new job in the middle of lockdown – particularly one where your mandate is to promote Guernsey around the world, and nobody is travelling.

GuernseyFinance and Banking

Guernsey Finance Chief Executive Rupert Pleasant reflects on his first few months in the job and the challenges the promotional agency has faced...

It wasn't so easy starting a new job in the middle of lockdown – particularly one where your mandate is to promote Guernsey around the world, and nobody is travelling.

But leading Guernsey Finance is a role I have been more than interested in for a while, and so to be given this opportunity – whatever the global circumstances – is both a challenge and a privilege.

After having met the GF team via Zoom and Teams calls, one of my first moves was to consider our global presence.

I am, by nature, a business development professional. I have worked in such roles across Asia, South Africa, Switzerland and in Guernsey, so it is an issue close to my heart, and one I am keen that we get right to maximise our opportunities in our chosen markets.

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