The latest Twitter sensation happened yesterday when Weetabix
posted a tweet asking "Why should bread have all the
fun?" To this tweet they added a picture of Weetabix, the
shredded cereal which has been around for as long as we can
remember, smothered in nothing other than Heinz Baked Beans.
A Twitter account with about 33,000 followers and with an
average 'like' rate on their posts of around 53 (88 if you
count the 791 likes they got the day before yesterday by putting
Marmite on their cereal!), Weetabix had a decent enough reach.
Until Stephen Fry saw what they had done with the Baked Beans.
With a following of over 12 million, Stephen Fry retweeted the
breakfast abomination concocted by Weetabix, sternly advising them
to "Stop it, stop it at once do you hear?" and off the
tweet went...
