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ARTICLE · 11 NOVEMBER 2021

Facebook dépassé par le fonctionnement de son propre algorithme ?

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Alors que Mark Zuckerberg, le PDG de Facebook, a annoncé récemment le changement de nom du groupe pour devenir « Meta », Facebook continue néanmoins d'être au centre de virulentes critiques.

FranceMedia, Telecoms, IT, Entertainment
Gérard Haas
Gérard Haas
Eve Renaud-Chouraqui
Eve Renaud-Chouraqui
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Alors que Mark Zuckerberg, le PDG de Facebook, a annoncé récemment le changement de nom du groupe pour devenir « Meta », Facebook continue néanmoins d'être au centre de virulentes critiques.

En effet, ces dernières semaines, Facebook est dans la tourmente suite à la série de révélations de la lanceuse d'alerte Frances Haugen.

Le consortium de presse « Facebook files » (incluant en France le journal Le Monde) vient de révéler que l'algorithme du réseau social serait devenu incontrôlable.

La cause : les multiples modifications de l'algorithme Facebook et l'absence de vision unifiée

Les effets de la modification de l'algorithme en 2018

L'algorithme de Facebook est une formule mathématique, secrète, qui permet de montrer certaines publications en priorité. C'est, en grande partie, ce qui a participé à son succès et de celui d'autres réseaux sociaux, tels que TikTok, Instagram ou Twitter.

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