According to statistics released by the European Commission
earlier in 2019, the term "GDPR" amassed more Google
searches than either Beyoncé or Kim Kardashian during the
month of May 2018.
Now that "GDPR" has become a household term, what have
we learnt in the 12 months since the introduction of the GDPR?
1. Fines and complaints
The significant penalties that could be imposed under the new
GDPR regime (the higher of €20m or 4% of worldwide turnover)
grabbed the headlines but regulators have been slow on the
uptake.
In January 2019, the French data protection authority (CNIL)
imposed a fine of €50 million on Google for lack of
transparency, inadequate information and lack of valid consent in
relation to personalisation of adverts.