ARTICLE · 13 SEPTEMBER 2013

A Road-Map To Sending "Commercial Electronic Messages" Under CASL

Dentons Canada LLP

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Let’s take stock of the information currently available on Canada’s Anti-Spam Legislation.

CanadaPrivacy

Margot Patterson

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Let's take stock of the information currently available on Canada's Anti-Spam Legislation (CASL). First, there is the Act itself. Next, there are:

the Electronic Commerce Protection Regulations (CRTC);
the CRTC's Compliance and Enforcement Information Bulletins on the interpretation of the Electronic Protection Regulations, and on acceptable express consent mechanisms;
the draft Industry Canada regulations; and
the government's fightspam.gc.ca website.

If you still have questions about the circumstances in which you can send a CEM (commercial electronic message) under CASL, you are not alone.

The following one-page overview is intended as a guide to the various scenarios contemplated under CASL. As an 'at a glance' reference, it is not intended as legal advice, and is not a substitute for consulting CASL and the various regulations and bulletins noted above. It should, however, serve as a high level road-map through the maze.

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