Bulgaria Implemented The Omnibus Directive. More Transparency Or Yet Another Burden For Compliance?

Directive (EU) 2019/2161 as regards the better enforcement and modernisation of Union consumer protection rules (the "Omnibus Directive") was implemented in Bulgaria by virtue of an amendment of the Bulgarian Consumer Protection Act ("CPA") which entered into force on the 28 May 2022. Along with the enhancement of the protection of consumer rights in the digital environment, the recent legislative amendments introduced some long awaited rules as well.

More transparent price reductions

Both under the old and the new rules when a trader offers a discount, it is required to announce the previous price applied to the product in order to allow consumers to make a more informed choice. The new regulation, however, goes further by requiring the trader to display the lowest price applied during the reference period (30 days before the date of announcement of the reduction). Thus, in case of differences in the price applied during the reference period, the trader could