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ARTICLE · 04 OCTOBER 2017

So what is an initial coin offering (ICO)?

ICOs can allow investors to use cryptocurrency to purchase coins or tokens relating to a specific product or project.

AustraliaTechnology

An initial coin offering (ICO) is a concept that has been getting increased airplay in recent times, with estimates that more than $1 billion has been raised globally via ICOs.

With some key decisions being made by regulators globally (including the US and China) – and with guidance from ASIC released last week – we thought it timely to provide an overview on the concept.

So what is an ICO?
ICOs generally operate as a blockchain-based funding process, allowing investors to use cryptocurrency (such as bitcoin or ether) to purchase coins or tokens relating to a specific product or project via the internet for a set period of time.

The relevant coins or tokens are typically linked to the specific business model of the company running the ICO, providing the holder of the coin or token the right to use the company's product or participate in the relevant project as a customer at a future date.

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