International Space University - (ISU)
(Association de droit local) [2018] ATMO
198
This matter concerned an application
by the "International Space University" - (ISU)
(Association de droit local) to register the trade mark ISU
INTERNATIONAL SPACE UNIVERSITY in Australia in connection with
printed materials, educational services, and scientific
services.
During initial examination, the trade
mark was objected to by the Australian Trade Marks Office on the
basis that the trade mark indicated that the goods and services
covered thereunder related to the study of space and were carried
out in an international university.
The applicant requested a hearing on
the objection and at the hearing, argued that whilst the individual
elements of its trade mark may have descriptive meaning, the
overall trade mark did not.