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ARTICLE · 11 JUNE 2018

Deceptively similar trade marks and the trade mark opposition process

The registration of trade marks allows legal protection action against the use of the same or deceptively similar marks.

AustraliaIntellectual Property

What happens if someone is trying to register a trade mark that is too similar to your own? How can you prove that it is similar? What are your rights and how can you enforce them?

Trade Mark Protection

A trade mark is a sign used, or intended to be used by a trader to distinguish their goods or services in the course of trade from goods or services provided by other traders. Businesses are able to register their trade mark for legal protection. Trade mark protection gives the owner exclusive legal rights to use that trade mark, and allows the owner to take action against other businesses using the same or misleadingly similar trade mark/s.

Trade Marks Act 1995

The Trade Marks Act 1995 (Cth) ('Trade Marks Act') section 57 gives a third party the right to oppose the registration of a trade mark on a number of grounds. One of those grounds is that the trade mark is substantially identical with, or deceptively similar to your trade mark.

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