Sheppard

Intellectual Property

Jill Pietrini is a partner in the Intellectual Property Practice Group in the firm's Century City office.

Jill's practice encompasses the full breadth of intellectual property law, with focus on:

• Trademark, dilution, trade name, trade dress, copyright, right of publicity, violation of persona rights, unfair competition, and design patent litigation and appellate practice;
• Registration and maintenance of trademarks before the United States Patent and Trademark Office and copyrights before the United States Copyright Office;
• Prosecution and defense of more than 1,216 Trademark Trial and Appeal Board proceedings in the U.S.;
• Opposition and invalidation proceedings outside the U.S.;
• International registration and maintenance of trademarks;
• Registration and enforcement of Internet domain names, including ICANN arbitrations;
• Procurement and negotiation of licenses and intellectual property transfer and securitization agreements;
• Management of 8,500+ portfolios and trademarks; and
• Strategic counseling in the intellectual property area.

Jill is a sought-after expert source for the media, including major print publications and national broadcast outlets, and has testified as an expert witness on trademark law in federal court. A powerhouse litigator, portfolio manager, and trademark attorney, she would appear on any short list of the top intellectual property lawyers in the state and has been designated multiple times as a trademark expert. The cutting-edge nature and impact of Jill's work crosses and has involved many industries for a diverse client roster in the entertainment, motion pictures and television, insurance, music, apparel, farming, promotion, and e-commerce industries.

J.D., Santa Clara University School of Law, 1988

B.A., University of California, Berkeley, 1983