Simpson Grierson

Intellectual property

Consultant

Ashton, one of New Zealand’s leading sports lawyers, heads-up the firm's Sports, Entertainment and Venues team.

Ashton’s primary focus is on “the business of sport”. He advises a range of sports organisations, agencies, media/production companies, stadia / venue owners and event promoters in the exploitation of their commercial rights, the management of governance issues and the development of strategies to meet their commercial objectives.

Clients have said "Ashton is very responsive, highly commercially aware, well connected and an expert in the sports marketing sector. He's also great to communicate with and very supportive of our business priorities and objectives."

"He's an exceptionally qualified sports business lawyer who deals in a very personable manner on behalf of his major sporting and business clientele. His knowledge is up to the minute and he's also keenly aware of market nuances."

Recognition

Chambers Asia-Pacific Sports Law 2026 – Leading Lawyer

The International Who's Who Legal Sports & Entertainment 2021– Global / National Leader

English

Australia & NZ Sports Lawyers Association

LLB