Dr Anikó Keller > Szecskay Attorneys at Law > Budapest, Hungary > Lawyer Profile
Szecskay Attorneys at Law Offices
KOSSUTH LAJOS TÉR 16-17
1055 BUDAPEST
Hungary
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Dr Anikó Keller
Position
Partner
Career
Anikó Keller leads the Competition and Compliance team at Szecskay Attorneys at Law. Anikó works in all areas of business focusing on matters encompassing competition and antitrust law, state aid, unfair competition and unfair commercial practices, as well as consumer protection law and advertising law.
Anikó’s portfolio entails representing clients both in antitrust and in unfair commercial practice cases before the Hungarian Competition Authority and in consumer protection as well as unfair trading practices cases before other administrative authorities as well as courts. She regularly advises clients regarding antitrust and advertising compliance programs, carries out competition audits and prepares compliance policies.
She is the Regional President, EMEA of the Global Advertising Lawyers’ Alliance (GALA) and member of the Board of the Hungarian Competition Law Association. She is also a member of the Self-Regulatory Advertising Board, the Hungarian Section of the Interactive Advertising Bureau (IAB) and the Hungarian Advertising Association.
She is fluent in English and German.
Lawyer Rankings
Hungary > Competition
(Hall of Fame)Szecskay Attorneys at Law offers broad industry representation and regularly acts before the EU Court of Justice and the European Commission. The team is highly regarded for its expertise in mergers, cartels, abuse of dominance and state aid matters. The head of the team, Anikó Keller
, advises on competition compliance and represents clients in high-stakes cases before the Hungarian Competition Authority and courts. Sam MacMahon Baldwin serves as a pan-European antitrust advisor, handling complex EU law and state aid matters. János Vajda is noted for his expertise in antitrust litigation and cartel investigations, while Gábor Faludi, Jr. specialises in consumer protection and advertising law, representing major companies before Hungarian authorities.
Hungary > TMT
Szecskay Attorneys at Law is highly regarded for its strength in advertising and media law, advising major global advertisers on media compliance, cross-border campaigns, promotional games and sweepstakes. The firm also provides advisory and compliance support to digital platforms, software companies and large telecom operators. With a niche in advising artists, writers and designers on IP and copyright law, the team is co-led by Anikó Keller, who represents high-profile TMT clients in transactional, contentious and compliance matters, and Gusztáv Bacher, who specialises in advertising, IP litigation, licensing and M&A transactions for tech companies.