Daniel Villanueva-Plasencia > Baker McKenzie Abogados, S.C. > Mexico City, Mexico > Lawyer Profile
Baker McKenzie Abogados, S.C. Offices
EDIFICIO VIRREYES, PEDREGAL 24, 12th FLOOR
LOMAS VIRREYES / COL. MOLINO DEL REY
11040 MEXICO, D.F., MEXICO
Mexico
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Daniel Villanueva-Plasencia
Work Department
Intellectual Property & Technology Law
Position
Daniel Villanueva Plasencia is a partner in the Intellectual Property Practice Group at Baker McKenzie Guadalajara. With over 15 years of experience, he specializes in data privacy, information security, and cybersecurity matters. His expertise extends to regulatory issues related to information technologies and consumer protection, as well as intellectual and industrial property – with a particular focus on digital environments, including the use and licensing of trademarks, patents, and copyrights. Daniel holds the Certified Information Privacy Administrator (CIPM) recognition from the International Association of Privacy Professionals. In 2022, Daniel was honored with the Innovation and Best Practices in Data Protection award by the National Institute of Transparency, Access to Information and Protection of Personal Data (INAI). Additionally, Daniel, obtained a certification as an Artificial Intelligence Compliance Officer from NYCE. Prior to joining the Firm, Daniel was a founding partner at a local firm in Guadalajara, Jalisco. Over the last eight years, Daniel has also been an instructor for the intellectual property class at the Tecnológico de Monterrey, one of Mexico’s most prestigious universities.
Career
Daniel collaborates with clients across a diverse range of industries, with a particular focus on matters where there is an intersection between intellectual property and technology. Daniel’s expertise extends to assisting technology companies in cross-border transactions, where he engages in drafting and negotiating commercial agreements – including licenses for the use of software and other innovative technologies. Additionally, Daniel provides guidance to software developers, hardware manufacturers, video game creators, social networks, e-commerce platforms, and internet companies worldwide. His advisory services cover a broad spectrum, including regulatory restrictions, intellectual property, data privacy and security. Daniel provides advice on global data privacy, data protection, cybersecurity, digital media, and other legal and regulatory issues. Daniel has experience in all aspects of data privacy and protection planning and implementation; licensing and transfer of technology, including trademarks, patents, copyrights and trade secrets; franchising and confidentiality; and handles domain name disputes and other infringements in Mexico and internationally. He also has a vast experience in rights of publicity, talent representation, media, and entertainment issues, such as online broadcasting, rights negotiation, negotiations with partnerships and content licensing. Daniel has assisted companies of all sizes—ranging from Fortune 500 to small businesses—in responding to cybersecurity incidents, including ransomware attacks, fund transfer fraud, data breaches, and business email compromise matters. Daniel takes an end-to-end approach to cybersecurity and data protection, covering threat intelligence, proactive risk management measures, immediate crisis response, and subsequent investigations and litigation.
Languages
English, French, Spanish
Memberships
- IAPP Mexico Co-Chair, 2022-2024
Education
- Tecnológico de Monterrey (Certificate on Cyber Security) (2022)
- Suffolk University Law School (LLM) (2009)
- Universidad Panamericana (Law Degree) (2008)
Lawyer Rankings
Mexico > TMT
(Next Generation Partners)The multifaceted TMT offering provided by Baker McKenzie Abogados, S.C. allows it to assist with near-shoring, transactional matters, tech transformation and an array of regulatory matters, among other areas. Cybersecurity and data privacy, for example are additional areas of strength, and the practice is counsel of choice for a host of multinationals with operations in Mexico, which benefit from the firm’s international network and consistent counsel across jurisdictions. Heading the department, Carlos Vela-Treviño maintains a strong practice in IT and telecoms law, and stands out as one of the foremost data privacy and cybersecurity advisors in the country. IP expert Carlos Dávila-Peniche is also a key figure for the firm’s TMT clients, along with fellow IP-specialist Daniel Villanueva-Plasencia in Guadalajara.
Mexico > Intellectual property
A high-profile client base of major multinationals count on Baker McKenzie Abogados, S.C. for the protection of their IP rights in Mexico. The department’s industry-by-industy focus benefits clients through the provision of sector specialists available to assist with regulatory issues alongside the range of IP-specific work. In its frequent defence of global trade marks the firm draws on its considerable international presence as well as its multiple offices in Mexico. For patents, Marina Hurtado-Cruz is the main contact; she excels in the healthcare and life science-related matters. Copyright and media matters are overseen by Carlos Dávila-Peniche, whose practice encompasses franchising and licensing agreements, as well as clearance and litigation strategies, both locally and regionally. Gresly Marcano heads the trade mark sub-group, managing clients’ local and global trade mark portfolios. In Guadalajara, Daniel Villanueva-Plasencia is a tech law expert who handles matters at the intersection of technology and intellectual property. Fernando Robles-Pesqueira departed the practice to establish his own firm in February 2024. All lawyers are located in Mexico City unless otherwise stated.
Lawyer Rankings
Top Tier Firm Rankings
- City focus - Monterrey
- Energy and natural resources
- International trade and customs
- Labour and employment