Ed Baden-Powell > Simkins LLP > London, England > Lawyer Profile

The commercial advertising practice at Simkins LLP assists global brands, multinational companies and advertising agencies with media buying, agency appointments, brand management and marketing mandates. Particularly well-versed in compliance issues related to promotional campaigns, the team also advises on talent and influencer marketing agreements. Commercial expert Euan Lawson and advertising specialist Caroline Copeland, whose broad expertise covers sponsorships, licensing, brand deals and other advertising and marketing agreements, jointly manage the practice. Ed Baden-Powell handles IP as well as advertising and clearance matters, while Ed Weidman advises talent on advertising issues.

Simkins LLP advises clients from the music, television, film and theatre industries on a host of digital-related matters. The team is singled out for its expertise in copyright issues, data protection and regulatory matters, such as disclosures of social advertising, but also showcases strength in marketing-related AI issues and social media campaigns. With a wealth of experience in commercial contracts and IP, practice head Ed Baden-Powell often assists media clients – such as rights owners and entertainers – with brand protection, social media campaigns and digital agreements. Commercial expert Nick Eziefula, a name to note for influencers and web3 consultancy firms, focuses on advertising and marketing mandates. Andrew Wilson-Bushell is also adept in web3 and AI issues, while Stephen Cartwright specialises in commercial contracts.

‘Unquestionably one of the leading specialist teams in this sector‘, the commercial music practice at Simkins LLP stands out for its impressive track record in catalogue sales and acquisitions work. The firm also acts for various notable artists, producers and emerging talent in recording and publishing deals, as well as touring and rights agreements. The group has recently expanded its live music offering by additionality advising on tech-driven live events. Practice head Euan Lawson acts for major labels and several acclaimed artists in contractual and commercial matters. Ed Baden-Powell focuses on commercial contracts and IP work, while copyright and contract disputes are key areas of expertise for Paddy Gardiner and Tom Iverson. Nick Eziefula advises artists, labels and publishers on commercial and IP matters. Ed Weidman is well versed in the drafting and negotiation of commercial contracts, while Ben Gisbey and Stuart Smith specialise in corporate and transactional issues.