Benjamin Mulcahy > DLA Piper LLP (US) > Los Angeles (Century City), United States > Lawyer Profile

DLA Piper LLP (US)
2000 AVENUE OF THE STARS
SUITE 400 NORTH TOWER
LOS ANGELES, CA 90067-4704
CALIFORNIA
United States

Work Department

Intellectual Property; Data Protection, Privacy and Security; Cybersecurity; Media, Sport and Entertainment; Technology; Advertising, Marketing and Promotions

Position

Partner in the Intellectual Property and Technology practice and co-chair of the firm’s National Advertising Team

Career

Benjamin R. Mulcahy is a partner in the Intellectual Property and Technology practice and co-chair of the firm’s National Advertising Team. Ben represents major film studios, broadcast and cable television networks, retailers, prominent website operators, major consumer brands and their agencies in all aspects of sports marketing, entertainment marketing and interactive marketing, as well as in structuring and negotiating virtual reality, gaming, eSports and innovative branded entertainment initiatives and navigating the rights of stakeholders and the ever-changing laws that affect how campaigns are activated and content is distributed across all media.

Ben began his career practicing entertainment litigation, representing clients in cases involving copyright and trademark infringement, profit participation, television and motion picture distribution, product placement, and production credit. He also litigated antitrust and civil racketeering cases in addition to serving pro bono as a Special Assistant City Attorney prosecuting gross-misdemeanor jury trials for the Los Angeles City Attorney’s Office.

Memberships

Professional Sports and the Law Member, Editorial Board; Sports Lawyers Association, Member; International Association of Privacy Professionals, Member; Brand Activation Association, Government and Legal Affairs Committee, Member

Education

J.D., University of Minnesota Law School; B.A., Saint John’s University

Lawyer Rankings

United States > Media, technology and telecoms > Advertising and marketing: transactional and regulatory

(Hall of Fame)

Benjamin Mulcahy – DLA Piper LLP (US)

DLA Piper LLP (US) has a solid reputation in the advertising and marketing space, with the full-service team acting across a wide array of industries, though most predominantly in the sports, esports, entertainment, media, and promotions industries. Key areas of expertise include advising on global sports sponsorship agreements, celebrity, influencer and athlete endorsement deals, sweepstakes and contests, structuring and negotiation of agency and media agreements, and social media campaigns. It also has capabilities in assisting clients with metaverse, NFTs and other new media-related advertising and marketing matters. Los Angeles-based Benjamin Mulcahy chairs the national advertising team at the firm, and has extensive experience handling major sports and entertainment marketing matters, as well as digital media deals, for high-profile brands. In Washington DC, associate James Stewart focuses on celebrity and athlete endorsement agreements on behalf of brands for advertising campaigns.