Mr Juan Felipe Acosta > OlarteMoure > Bogota, Colombia > Lawyer Profile

Carrera 5 No. 34 - 03

Work Department

Trademarks, Unfair Competition, Antitrust, Advertisement, Corporate Law, Contracts, Plant Varieties, Consumer Protection, Commercial and Administrative Litigation.


Partner | Litigation and ADR Director


Juan Felipe is a lawyer from University of Rosario. With LLBs in Intellectual Property and Economic and Market Law from the same University. Magister Candidate of WIPO, INPI (Argentina) and Austral University of Buenos Aires. He has advance courses in Consumer Law, Foreign Investment, Procedural Law, White Collar Crimes and Competition in various institutes and universities. He is fluent in Spanish and English.

Juan Felipe obtained a perfect score in its JD admission (400/400), was exempt from presenting his final exams due to its high score in the Estate Superior Education Tests. He was awarded a partial scholarship in his first postgraduate study. He was tutor as a student at the Intellectual Property Course at University of Rosario, and when he got his J.D. and assistant professor of Civil Law on Property. He started his career as a student at Baker & Mckenzie in 2006, and in 2008 became part of OlarteMoure, where he has been Junior Associate, Associate, Senior Associate, the first Coordinator for Trademarks, Copyrights, Competition, Corporate and Consumer Law, and currently is Director for Litigation and ADR and Member of the Firms’s Executive Committee. International Publications highlight his responsiveness and his answers in depth, along with his strategic and creative view, his pragmatism and its legal soundness. His practice involves all areas of the Firm, with notably more involvement in Litigation, its prevention, and attending Commercial, White Collar and Arbitral Processes, regarding Intellectual Property (including Antipiracy and Anticounterfeiting) and Competition (Pre-clearance for M&A, Antitrust and Unfair Competition).

He is a member of INTA, ASIPI and the Colegio de Abogados Rosaristas. He is and adjunct profesor of Introduction to Civil Law and Civil Law Property at University of Rosary and Business Integrations and Commercial Property at Postgraduate courses at University of La Sabana.


Spanish and English.


Juan Felipe is a member of INTA, ASIPI and the Colegio de Abogados Rosaristas.


J.D. (2008); Specialization – Intellectual Property (2010); Specialization – Market and Economic Law (2011).

Lawyer Rankings

Colombia > Competition and antitrust

OlarteMoure’s competition practice has a strong IP dimension, in line with the firm’s signature strength. Predominantly recognised for its activity in competition and consumer law-related disputes, the team also has experience in compliance matters and merger reviews. Seasoned competition and IP expert Juan Guillermo Moure possesses significant regulatory expertise gained during his former role as deputy head of the Office for the Promotion of Competition at the SIC. The team also includes life sciences and telecoms specialist Carlos Olarte and dispute resolution director Juan Felipe Acosta, as well as regulatory associates Santiago Lombana and Camilo Andrade.

Colombia > City focus > Medellín

OlarteMoure’s Medellín branch has been advising clients for over a decade and its local credentials are evidenced by its activity for some of the region’s leading business entities, including Grupo Nutresa, Grupo Familia and Cementos Argos. That being said, the firm also services its enviable roster of multinational clients from its Medellín base. The sizeable 18-lawyer practice group specialises in intellectual property —in line with the larger national firm’s signature strength— with robust offerings in patents, trade marks and anti-piracy, among other practice areas. The ‘always attentiveMaría Clara Múnera heads the Medellín office and handles a mix of trade mark, copyright, corporate affairs, consumer protection and patent-related work. Litigation head Juan Felipe Acosta splits his time between Medellín and Bogotá, which demonstrates the strategic importance of the branch to the wider firm. Additionally, the anti-piracy and anti-counterfeiting team is led nationally from Medellín, with department head Camilo Bernal noted for his broad experience in contentious matters. The office also draws on a sizeable second line of associates, as well as various other IP professionals, including engineers.

Colombia > Intellectual property

(Next Generation Partners)

Juan Felipe AcostaOlarteMoure

With offices in Barranquilla, Bucaramanga, Cali and Medellín, as well as Bogotá, along with a presence in Tokyo, Japan, IP and competition boutique OlarteMoure offers both genuine national coverage and extensive regional and international capabilities. Noted for its ‘great teamwork’, the practice scores highly with sources for its ability to ‘identify strategies to defend the client’s interests’. The group is primarily recognised for its patents prowess, where it frequently aligns with its top-notch life sciences department to handle a range of patent drafting, portfolio management, and contentious work. The practice also demonstrates great competency advise on trade marks, copyrights, anti-counterfeiting and technology transfer matters, among other areas. Names to note include patents head Carlos Olarte, who is highly regarded for his expertise in the biopharmaceutical and telecom spheres, and trade mark lead Juan Moure. Other experienced partners include patent specialist Alexander Agudelo and litigator Juan Felipe Acosta. The team additionally benefits from emerging expertise of directors María Alejandra Pava and Mónica Guevara, who handle trade marks and patents respectively. Since publication, the firm has promoted Liliana Galindo Díaz to head of patent litigation – effective as of April 2024.