Mr Fábio Pereira > Veirano Advogados > Sao Paulo, Brazil > Lawyer Profile

Veirano Advogados
AV BRIGADEIRO FARIA LIMA ,3477
16º ANDAR – SÃO PAULO
SP 04538-133
Brazil

Work Department

Intellectual Property, Information Technology & Communications, Media & Entertainment, Commercial Contracts, Life Sciences & Healthcare, Venture Capital & Startups and Sports

Position

Partner

Career

Fábio has more than seventeen years of experience in intellectual property, contracts and entertainment law. He focuses his practice on information technology, personal data protection and privacy, digital law, internet, software, IT outsourcing, licensing, transactions involving IT and intangible assets and contracts in general. He is also recognized for his expertise in media & communications. With respect to his IP practice, Fábio provides legal support to clients in copyrights, trademarks, patents, franchising and technology transfer in various industries and market segments. He is also an expert in licensing, entertainment & media (music, television and digital), in advertising and in IT, including cloud computing services and complex technology transactions. Fábio advises clients in sophisticated commercial transactions involving intangible assets and IP rights.

In entertainment, Fábio drafts and analyses contracts for audiovisual productions and co-productions for the television and film industries, advising on agreements for artistic productions and sports events, as well as publication of literary works, cultural productions, phonogram distribution through all types of media, fundraising and financing. In the sports field, he deals with sponsorship agreements, naming rights, licensing agreements, providing expert legal consultation for the transmission and broadcasting of events, image rights and ambush marketing.

In the technology area, he drafts and reviews IT-related agreements supporting the development, commercialization, licensing, importation and exportation of software and hardware, including contracts for IT outsourcing. He provides legal consultation on issues relating to Research & Development in the technological field, e-commerce, social media and social-commerce, including ISP responsibility and content providers’ responsibility towards consumers. Fábio also deals with online advertising and online marketing, as well as with the production, dissemination and transmission of content through digital media. He develops and reviews privacy and terms of use policies for websites, policies for the use of web beacons and management of cookies, as well as internal policies for corporate internet use. He has a strong background in IT outsourcing and in privacy and data protection. He advises multinational players, such as Dell, Bloomberg, Fox Channels, HBO, Scripps Networks, PVH, Inc., EMBRAER, among others. In his R&D and IT initiatives and under the Informatics and Automation Law and related Rules and Regulations, he works with centers of excellence in Brazil, giving the necessary support for the development and protection of intangible assets. Prior to leading the Intellectual Property practice in our office in São Paulo and our areas of Information Technology and Media, Sports & Entertainment, Fábio worked as in-house counsel for TV Globo and for the Roberto Marinho Foundation for a number of years, where he was responsible for all legal support required for the establishment of the Futura Channel TV station, including acting as liaison with regulatory authorities. He was also charged with negotiating a wide range of agreements with public and private entities in Brazil and abroad.

In the United Kingdom, Fábio was a Legal Affairs & Intellectual Property Manager for the University College London Hospitals, following the conclusion of his Masters’ degree at Queen Mary College, University of London. During his tenure, he was responsible for the negotiation of large-scale projects relating to the pharmaceutical industry, Research & Development, including the protection and exploitation of innovation and medical devices.

Languages

Portuguese and English

Memberships

  • International Technology Law Association (ITechLaw)
  • Brazilian Association of Information Technology and Communications Law (ABDTIC)
  • International Association of Entertainment Lawyers (IAEL)
  • British Literary and Artistic Copyright Association (BLACA)
  • Brazilian Intellectual Property Association (ABPI), 2012 – 2015, as co-coordinator of the Copyrights and Personality Rights Committee, 2016 – 2017, as co-coordinator of the Software, IT and Internet Studies Committee, 2018 – 2019, as member of the Executive Committee
  • Licensing Executives Society International (LESI)
  • Intellectual Property and Digital Economy Committee of the International Chamber of Commerce (ICC Brazil)
  • American Chamber of Commerce (AMCHAM)
  • British Chamber of Commerce and Industry in Brazil (BRITCHAM)
  • Deutsch-Brazilian Chamber of Commerce and Industry (AHK)

Education

  • Taxation of Technology Transactions and Intellectual Property, Fundação Getúlio Vargas (FGV), São Paulo, 2015
  • Drafting & Enforcing Contracts, Kaplan Hawksmere, 2009
  • LL.M, Intellectual Property, Queen Mary College, University of London, UK, 2007
  • Post-graduate Degree in Civil Law, Escola Superior de Advocacia (ESA), Rio de Janeiro, 2004
  • Specialization Course in Company Law, Universidade do Estado do Rio de Janeiro (UERJ), 2004
  • Extension Course on English Composition Techniques, Pontifícia Universidade Católica (PUC), Rio de Janeiro, 2004
  • Course on Professional Presentation Techniques, Tack International, Rio de Janeiro, 2003
  • LL.B, Pontifícia Universidade Católica (PUC), Rio de Janeiro, 2002

Lawyer Rankings

Brazil > TMT: Telecoms

A group of telecoms specialists from Mundie e Advogados moved to Veirano Advogados in January 2023, bringing a wealth of experience in the full spectrum of telecoms matters, and an impressive client roster comprised of major telecoms companies and clients active in the satellite, mobile, multimedia, financial services and network infrastructure segments. The ‘highly experienced team‘ provides ‘top-notch‘ advice on complex regulatory issues, including proceedings before the National Telecommunications Agency (ANATEL), litigation and transactions, benefitting from strong links to the firm’s corporate practice. Elinor Cotait, a reference in the market for regulatory issues pertaining to the telecoms sector, and Ana Claudia Beppu, who possesses over two decades’ experience in telecoms, media and technology mandates, joined in early 2023, and now jointly oversee the department with Robson Barreto, Alberto Bragança, a key name for transactional work, and Fábio Pereira. Beatriz Faustino França, who stands out for her experience in the satellite segment, and Francisco Sampaio, a practitioner to note for deals and regulatory issues involving the telecoms infrastructure industry, also joined the firm in 2023.

Brazil > TMT: Media

Veirano Advogados is adept at advising on four main fronts: advertising and marketing matters; privacy, image rights and data protection; copyright and internet-related issues; and entertainment law. Market-leading companies from the music, TV, film, gaming and sports segments seek regular assistance with contracts, licensing agreements, transactions, tax incentives, regulatory issues and litigation. IP and advertising law specialist Valdir De Oliveira Rocha Filho frequently handles the clearance of commercials, advertising campaigns, sweepstakes and promotions; he leads the practice with Fábio Pereira, an expert in licensing, IP and tech-related matters. Senior associate Denise Louzano acts for a number of audiovisual, music, advertising and digital media clients in commercial negotiations and IP issues. The practice was further reinforced by the arrival of Ana Claudia Beppu and Elinor Cotait from Mundie e Advogados in January 2023.

Brazil > TMT: Tech, innovation and digital business

Local and international clients from the IT sector turn to Veirano Advogados for advice on software agreements, IT outsourcing, and cloud computing. Drawing on the firm’s full-service structure, the group is well placed to assist with new business opportunities, commercial relations, IP, financings and product launches. Department head Fábio Pereira has in-depth knowledge of cloud computing services, outsourcing, data protection and tech transactions. The firm’s overall TMT offering was strengthened in December 2022 by the arrival of the former technology team from Mundie e Advogados; new joiners included Elinor Cotait, Ana Claudia Beppu, Beatriz Faustino França, Enrico Spini Romanielo, and Francisco Sampaio.

Brazil > Intellectual property

(Firms to watch)

Under the joint leadership of Fábio Pereira and Valdir Rocha, the IP practice at Veirano Advogados is adept at assisting a multitude of clients with the management of their trade mark and patent portfolios.

Brazil > TMT: Cybersecurity and data privacy

The data privacy and cybersecurity team at Veirano Advogados acts for a mix of domestic and international companies, with a particular focus on the IT, e-commerce and electronic payments sectors, in LGPD compliance matters, risk assessments, and security incidents. The team is led by Fábio Pereira, whose ‘deep knowledge of all data privacy related matters‘ is rated by clients. Ana Claudia Beppu joined the team in January 2023 from Mundie e Advogados, and is proficient in privacy mandates within the telecoms, media and technology segments. Associate Denise Louzano is adept at conducting a range of data assessments and reviewing policies in light of updates to data privacy regulations, while senior associate Isabel Hering is noted for her experience in consulting matters, data breaches and cyberattacks.