Mrs Eloisa de Almeida Rego Barros Curi > Demarest Advogados > Sao Paulo, Brazil > Lawyer Profile

Demarest Advogados
SÃO PAULO, SP 05419-001
Eloisa de Almeida Rego Barros Curi photo

Work Department





Eloisa has over 20 years’ experience, including working for HDI Seguros, of the insurance sector, Tullett Prebon, of the financial sector, Goodyear, Klabin, Monsanto, of the industrial sector, and the Alliance Administration Health Benefits, of the health sector.

Her practice is focused on direct taxes related to: the structuring of transactions and business operations, consulting and administrative litigation (involving, among other things, transfer pricing, tax amortization of goodwill and issues on Article 7 of the Treaties to Avoid Double Taxation signed by Brazil), as well as succession and asset reorganization.




Member of the Brazilian Institute of Finance Executives – IBEF.


Eloisa is post-graduated in Business Law from Pontifícia Universidade Católica de São Paulo, graduated in Law and Accounting, respectively, in 1991 and in 1992, both from Universidade Presbiteriana Mackenzie, and former Tax Law Professor on the specialisation course at Universidade São Judas.

Lawyer Rankings

Brazil > Tax

The tax team at Demarest Advogados is highlighted for its ‘hands-on‘ approach and ‘diversity‘. The sizeable team includes a number of lawyers who have previously worked at the Big Four accounting firms. Areas of specialism include direct and indirect tax, customs, transfer pricing and social security contributions. In a multi-jurisdictional matter, Carlos Eduardo Orsolon and Douglas Mota advised General Electric on the sale of its water business to SUEZ and Canadian fund CDPQ, the Brazilian tax aspects of which were particularly complex. Elsewhere, Marcello Pedroso and Rodrigo Campos have been advising numerous clients on the payroll tax exemption system. Catarina Rosa Rodrigues is highly recommended. Eloisa de Almeida Rego Barros Curi and Christiano Chagas Monteiro de Melo co-head the corporate and direct tax practice with Rodrigues; Marcelo Salles Annunziata leads the tax litigation department.