Eugene Low > Hogan Lovells > Hong Kong, Hong Kong > Lawyer Profile

Hogan Lovells
Hong Kong

Work Department

Intellectual Property




Eugene Low practices intellectual property, data privacy, and advertising law matters. He handles both contentious and advisory work. His experience spans across litigation, arbitration, domain name disputes, and regulatory investigations.


English, Cantonese, Mandarin


Co-chair of China Bulletin, INTA Bulletins Committee

Panelist, Hong Kong International Arbitration Centre

Panelist, Asian Domain Name Dispute Resolution Centre

Panelist, Kuala Lumpur Regional Centre for Arbitration

Accredited Mediator, Hong Kong Mediation Accreditation Association Ltd

Panelist, China International Economic and Trade Arbitration Centre

Accredited Mediator, Hong Kong International Arbitration Centre

Panelist, The Forum (formerly the National Arbitration Forum)


LL.B., The London School of Economics

PCLL (Distinction), The University of Hong Kong

Lawyer Rankings

Hong Kong > Intellectual property

(Leading individuals)

Eugene LowHogan Lovells

Hogan Lovells‘ Hong Kong-based IP, media and technology practice is headed up by Eugene Low, who is particularly focused on IP and data privacy work. Low also assists clients with the registration, enforcement and commercialisation of IP assets. Providing key support is counsel and IP litigator Andrew Cobden; and at senior associate level, PJ Kaur assists with strategic brand protection, as well as trade mark portfolio management, enforcement and litigation.

Hong Kong > TMT

Hogan Lovells‘ contentious and non-contentious Greater China practice assists TMT clients with a wide range of matters throughout their life cycles. In addition to advising major TMT industry players, the practice acts for non-TMT organisations in their use of technology, particularly financial institutions, financial services providers, retailers, consumer brands, life sciences businesses and automotive sector clients. ‘In the top band of TMT transactional lawyers‘, Mark Parsons‘ practice covers the full range of technology and telecoms-related commercial and regulatory work; Eugene Low heads the IPMT group in Hong Kong, along with co-leading the firm’s esports and video gaming practice; and Andrew McGinty‘s wide sectoral includes TMT work. Experienced counsel Tommy Liu specialises in the transactional structuring and contractual arrangements of TMT-related projects. Don Williams and Liang Xu, along with Tony Mou, Katie Feng , Helen Xia and Adrian Emch, are key mainland China contacts.

China > Intellectual property: foreign firms

Hogan Lovells International LLP‘s ‘very strong‘ Greater China practice is sought out by pharmaceutical industry, internet and technology companies for cutting-edge IP issues, such as patent linkage and best practices, including the protection of employee-related trade secrets; and through the firm’s associated legal practice in the Shanghai Free Trade Zone, Fujian Fidelity Law Firm, the team routinely acts in heavyweight IP litigation. On the mainland, China and US-qualified head of Asia IPMT Helen Xia is a specialist in IP disputes, portfolio management, obtaining and enforcing IP rights, and commercial licensing; and Zhen (Katie) Feng focuses on IP litigation and brand protection work. At counsel level, Grace Guo‘s practice ranges from trade marks and copyright, to domain names, patents and trade secrets; and Yu-An Chang advises multinational and Chinese companies on the procurement, protection, enforcement and commercialisation of IP assets. Eugene Low heads the IPMT group in Hong Kong.