Firm Profile > Tony Greenman, Law Offices > Tel Aviv , Israel

Tony Greenman, Law Offices
5A HABARZEL ST, 2ND FLOOR
RAMAT HACHAYAL
TEL-AVIV 6971009
Israel

Intellectual property: commercial/transactions Tier 3

Tony Greenman, Law Offices is perhaps the market's leading firm in copyright protection and commercialisation in the media industry. Firm founder Tony Greenman is engaged by Israel's most active production companies and television broadcasters in relation to international licensing and distribution agreements. Key clients include several major domestic broadcasters as well as content developers and producers such as Dori Media International, July August Communications and Productions, and United Studios of Israel. Moreover, Greenman handles copyright portfolios for domestic publishing companies, and also advises consumer products companies on trade mark protection.

The firm: Tony Greenman Law Offices is a boutique firm, specializing in intellectual property law, with an emphasis on IP in the media and entertainment sector.  The firm is particularly well known for its expertise in copyright law and also focuses on trademarks, design protection and trade secrets, general entertainment and media law, including defamation, privacy and publicity. Additionally, the firm provides services in the fields of internet and technology law.

The firm was established in 1996 by Tony Greenman, a member of the bars of Israel and California and the author of Copyright, the leading textbook on copyright law in Israel, which has been cited by the Israeli courts in hundreds of judgments, including 28 Supreme Court Judgments. Additionally, Tony is the author of the 100 page chapter on Israel in Copyright Throughout the World, edited by Silke von Lewinski and published by Thomson-Reuters. Tony lectures on general IP law and copyright law at the faculty of law at The University or Tel Aviv, and has also lectured at other Israeli academic institutions and before other Israeli and international forums, such as ALAI, The Copyright Society of the USA and WIPO.

Tony Greenman Law Offices handles transactional matters as well as litigation and provision of general counselling.

The firm is particularly active in the film and television, music, theater and publishing industries, and has advised on numerous projects in this field. The firm acts as counsel to several of Israel’s leading film and TV production companies, serving as legal advisor for well known feature films, such as Waltz with Bashir, Walk on Water, Adjami, the Syrian Bride and Zero Motivation and leading TV shows of all genres,  including the series Yellow Peppers, Tyrant, the Office and Sirens, game, reality and quiz shows, such as MKR, Still Standing, the Chase and First Date and documentaries, such as Precious Life,  Children of the Sun and Transkids. In this regard, the firm has particular expertise in licensing rights, contracts with creative artists, co-production, financing and distribution agreements.

Tony Greenman Law Offices has represented the prevailing party in many precedent setting court case. It represented the Israeli Film and TV directors in two precedential cases, recognizing for the first time in Israel that Film and TV directors are authors and copyright holders. Additionally, it defended the Israel Sports Betting Authority in a suit brought by the English Premier League and other British leagues in which the standard for originality in copyright was set by the Supreme Court. In another case, the firm succesfully persuaded the court that a historic assignment of publishing rights in the famous children’s book, Hanna’s Sabbath Dress, did not cover the electronic publishing rights, which therefore belonged to the heirs of the author, Itzhak Schweiger Demi’el.

The firm handles a large trademark portfolio, conducting searches and handling registrations, maintenance, oppositions and other contentious matters. The firm provides services to holders of international registrations and applications that encounter refusals from the Israeli Trademark Authority.

The firm has extensive expertise in royalty matters. It was legal advisor toTALI, the Israeli FILM and TV Creators Copyright Collective and was instrumental in its formation. Today, the firm is counsel to the Israeli Flim and TV Producers Guild.

The office is recommended in the area of intellectual property by The Legal 500 Europe, Middle East & Africa, Dunn and Bradstreet, BDI Code, IP STARS . Additionally, Tony Greenman is ranked as a leading figure in intellectual property law in Israel in Chambers and Partners Global. It is also a member of INTA, the International Trademark Association, CSUSA and ALAI.

Tony Greenman law offices has established precedents in copyright litigation, in regard to film direction, originality and digital publishing rights.

Tony Greenman is a qualified mediator, and is approved by WIPO as a mediator in Intellectual Property. He serves as a mediator and arbitrator in intellectual property matters.

Areas of practice: Intellectual property law, copyright, trade marks, communication and media, entertainment, internet law, libel and defamation, privacy protection, international intellectual property law, registration of intellectual property rights, intellectual property infringement, intellectual property protection, designs, trade and commercial secrets, brands, appellations of origin, domain names, intellectual property mediation and intellectual property arbitration.

Department Name Email Telephone
All departments Tony Greenman tonyg@tglaw.co.il 972-3-6093565
Photo Name Position Profile
 Tony Greenman  photo Tony Greenman
Number of lawyers : 2
Head of Firm : 1
Associates : 1
Paralegals : 1
English
Hebrew
ALAI (The International Literary and Artistic Association)
International Trade Mark Association (INTA)