Mrs Kriek Wille > Van Doorne > Amsterdam, Netherlands > Lawyer Profile

Van Doorne
Kriek Wille photo

Work Department

Intellectual Property & Media; Technology, Media & Telecom; Consumer Goods, Retail, Food & Beverages; Cyber Security


Kriek heads the IP / Media practice and is co initiator of the Media & Technology Sector Team. In trademarks and general IP law, Kriek is both litigator and trusted advisor, with special focus on – online/digital – business and media, and unfair competition matters. She is especially skilled in handling complex strategic problems and files.


Kriek is a traditional IP lawyer with a strong track record in IP structuring, sponsoring, endorsement, (media) production and licensing projects. Kriek advises cultural and major retail organizations on the protection of design. She specializes in cases on media publicity (TV, print, online), communication and advertising law. Kriek is member of the Board of the Cobra Museum business club. Kriek has specific expertise in commercial litigation, both before national and international Courts (EUC), regularly speaks on issues of IP law and authored a handbook on IP rights in bankruptcies. In the past, Kriek worked for the Ministries of Economic Affairs and Justice where she was involved in policy and legislation on intellectual property and civil law. Her affinity for strategies on managing media attention was kindled when she was director of a foundation that worked for better relationships between celebrities and the media.


English, Dutch


  • Benelux Association for Trademark and Design Law (BMM)
  • Dutch Copyright Association (VvA)
  • The Netherlands Advertising Law Association (VvRr)
  • Dutch Federation for Media and Communications Law (VMC)
  • Honorary Judge at the Court of Appeal in The Hague


  • Dutch Law, VU University Amsterdam, the Netherlands, 1989

Lawyer Rankings

Netherlands > Industry focus: Food

The food and beverages team at Van Doorne focuses on the corporate and commercial aspects of food matters, often assisting clients with product recalls, contracts, and liability as well as IP, regulatory and finance-related issues. The team is able to advise on a wide breadth of issues faced by multinational and local food brands, manufacturers and companies, regularly handling cross-border commercial and regulatory food and beverage matters. Lisette Bieleveld leads the food practice and is she is the primary litigator for food-related issues and industry legislation. She also advises clients on commercial contracts, including franchising and distribution and service agreements. Florence Verbeek advises on complex food law issues including recalls, consumer and product liability, as well as being the point of contact with NVWA for the firm. IP-related food matters are handled by Kriek Wille.